19th Day of Christmas
Looping The Conversation You may have heard industry pundits advising you to loop the conversation. Then they will go on about keeping it real and relevant. You, meanwhile, are still scratching your head over what in the world you are looping, let alone its relevancy.
16th Day of Christmas
Who Do You Love? Well, it had for damn sakes better be your most loyal devoted fans. They believe in you. They trust you. They forgive you when you make mistakes. They talk about you in glowing terms. They are your best advocates.
9th Day of Christmas
Own Your Local Let’s face it: your marketing budget is minuscule. You don’t have the money, staff or resources to broadly broadcast your message. So don’t even try. Admit it, you’re local. You do business within the constraints of your physical location. Granted, you may distribute your services and products worldwide, or your customers may […]
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